Burning Bridges, One Toenail at a Time
(Note: We've got triple the content here today. Leading off we've got a piece written by guest-writer Happy Will about a commercial for SNY that left a bad taste in his mouth. Moving the runner over is a brief note to our readers about a new feature here at Y2K. And in the hole is a recap of yesterday's 10-5 win over the Nationals by A.F.O.M.G. -- enjoy.)
For the better part of my life, I've been a one-woman man (or let's be honest, a zero-woman man), and call me old fashioned but certain things rub me the wrong way.
Maybe I'm just a bit too wholesome, or better yet, maybe I'm just a bit too happy, but I believe in family values like monogamy and staying true to who you are -- and I expect it from other people. When it comes down to it, is that too much to ask?
Apparently, for SNY, the answer is a resounding yes. See, there are certain things that I have patience for, things I let just roll off my back.
Some technical difficulties? Sure, they're annoying, but Mets baseball isn't ever perfect--and rarely pretty--so why should the network be any different?
Keith Hernandez wants to wear an overcoat with flamboyant horsehair lapels, who am I to judge?
But on certain issues, you just don't mess with Happy Will, and I'm un-Happy to report that during Wednesday night's game, SNY crossed a line you just don't cross.
What, pray tell, has my panties in a bunch? Well, at the conclusion of the 5th inning, SNY aired a commercial so egregiously awful that I almost immediately contemplated not watching the rest of the game.
For those who missed it, let me summarize: Your friendly SNY mascot, the guy with the TV instead of a head, was in a dark apartment painting a woman's toenails (a quick aside: maybe this is the reason that I've often been a zero-woman man, but the mere fact that he was painting a girl's toenails should probably automatically disqualify him as the SNY mascot).
All it took was a quick glance for it to be become abundantly clear what he was painting. He was painting those gross toenails Yankee colors... yes, Yankee colors.
Now, as the commercial continues, a broad rocking a Mets hoodie comes in outraged and our favorite mascot replies with something along the lines of "How can you expect me to be exclusive in this town?"
The girl is justifiably outraged (and if anyone has her number out there in Y2K land, please feel free to pass it on), and then SNY cuts to a taped bit about how SNY is your network for all New York Sports.
As an employee in the god forsaken TV business, I understand the import of growing your audience, but with all due respect, SNY, your programming is quite simply NOT all New York sports.
Even more important, the notion that your core audience and target demographic, Mets fans, want a network that proudly discusses those jackasses from the Bronx couldn't be a greater miscalculation and mistake, it's staggering.
We are Mets fans, some of us tolerate the Yankees, others engage in "intense Yankee bashing" like the founders here at Y2K, but precisely none of us are hoping to get the latest insight into Tanyon Sturtze's "B-12 vitamin shots" and subsequent 'roid rage.
We're Mets fans and proud of it. I'm a forgiving type; after all, I am Happy Will and I'll chalk this up to a rookie mistake, but let's be clear about something, SNY: get your act together. If you continue to market yourself as a Yankee/Mets network, I will strongly consider purchasing MLB.tv just to prove a point.
Because if you don't have principle and stay true to who you are... you're one fat paycheck away from being a Yankee.
- Happy Will
For the better part of my life, I've been a one-woman man (or let's be honest, a zero-woman man), and call me old fashioned but certain things rub me the wrong way.
Maybe I'm just a bit too wholesome, or better yet, maybe I'm just a bit too happy, but I believe in family values like monogamy and staying true to who you are -- and I expect it from other people. When it comes down to it, is that too much to ask?
Apparently, for SNY, the answer is a resounding yes. See, there are certain things that I have patience for, things I let just roll off my back.
Some technical difficulties? Sure, they're annoying, but Mets baseball isn't ever perfect--and rarely pretty--so why should the network be any different?Keith Hernandez wants to wear an overcoat with flamboyant horsehair lapels, who am I to judge?
But on certain issues, you just don't mess with Happy Will, and I'm un-Happy to report that during Wednesday night's game, SNY crossed a line you just don't cross.
What, pray tell, has my panties in a bunch? Well, at the conclusion of the 5th inning, SNY aired a commercial so egregiously awful that I almost immediately contemplated not watching the rest of the game.
For those who missed it, let me summarize: Your friendly SNY mascot, the guy with the TV instead of a head, was in a dark apartment painting a woman's toenails (a quick aside: maybe this is the reason that I've often been a zero-woman man, but the mere fact that he was painting a girl's toenails should probably automatically disqualify him as the SNY mascot).
All it took was a quick glance for it to be become abundantly clear what he was painting. He was painting those gross toenails Yankee colors... yes, Yankee colors.
Now, as the commercial continues, a broad rocking a Mets hoodie comes in outraged and our favorite mascot replies with something along the lines of "How can you expect me to be exclusive in this town?"
The girl is justifiably outraged (and if anyone has her number out there in Y2K land, please feel free to pass it on), and then SNY cuts to a taped bit about how SNY is your network for all New York Sports.
As an employee in the god forsaken TV business, I understand the import of growing your audience, but with all due respect, SNY, your programming is quite simply NOT all New York sports.
Even more important, the notion that your core audience and target demographic, Mets fans, want a network that proudly discusses those jackasses from the Bronx couldn't be a greater miscalculation and mistake, it's staggering.
We are Mets fans, some of us tolerate the Yankees, others engage in "intense Yankee bashing" like the founders here at Y2K, but precisely none of us are hoping to get the latest insight into Tanyon Sturtze's "B-12 vitamin shots" and subsequent 'roid rage.
We're Mets fans and proud of it. I'm a forgiving type; after all, I am Happy Will and I'll chalk this up to a rookie mistake, but let's be clear about something, SNY: get your act together. If you continue to market yourself as a Yankee/Mets network, I will strongly consider purchasing MLB.tv just to prove a point.
Because if you don't have principle and stay true to who you are... you're one fat paycheck away from being a Yankee.
- Happy Will
posted by A Friend of Mr. Glass' at 11:46 AM
2 Comments:
You know, I can understand where you're coming from with this one, HW, but I think it's great how SportsNite is devoted to New York sports altogether. It's an NY-centric SportsCenter without all the ESPN bullshit, such as NASCAR highlights or one-liners taking the place of commentary.
Besides, apart from the commercial and the Yankee recaps they provide, the station is pretty Mets focused. They've got a weekly Mets program year-round, Mets pre-game and post-game every night, and some other Mets shows targeted at kids or something.
I'll tell you what bothers me the most is the poker -- you can already watch poker on about five other channels, why does this need to be SNY's way of killing time?
Even as someone who hates the Yankees, that doesn't mean I'm not curious to see how they're doing. So long as they don't start doling out handjobs to A-Rod or having wet dreams about those 26 world championships the Yankees won once upon a time, I'm still long on SNY.
I'm not saying that they have to ignore the Yankees, but there's a big difference between ignoring them and painting chicks' toenails.
Come on,
Happy Will
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